Sunday, April 21, 2013

Do You Have What It Takes To Be A Professional Presenter?



Professional presenters are hired by businesses for many purposes (see - British trade show presenter); television adverts, radio work, events and even online videos. Presenter work is a niche profession, but with the right skills and professional know-how a presenter should expect to enjoy a satisfying salary and flexible working hours.

If you have not yet gained any experience as a presenter, then fear not! With the help of an experienced agency and the right attributes, embarking on your dream career can be simple.

To be a professional presenter, the following attributes are believed to be useful:

1.Confidence. Confidence is definitely an obvious must if you aspire to becoming a presenter. Businesses like presenters that look as though they love their work.

2.Poise. An excellent presenter can convince an audience that they know what they're talking about. You'll not always know much about the subject you're talking on, that is why it is important that you know your content inside-out.

3.Awareness. A fantastic presenter is one that is aware of the context in which they're speaking. The way in which they present should be able to mirror the interests of the people and place the client is targeting. Adaptability is key.

4.Persuasiveness. A presenter is hired to help a business sell an idea, service or product to their consumers (see - male presenters with British accents). So - for a presenter to be successful, they must be persuasive.

5. Directness. Audiences can sense if they're being mislead. Therefore, a presenter needs to appear open and direct. Long-winded paragraphs send people to sleep; direct and informative sentences will grab an audience's attention.

6.Flexibility. Businesses will always chop and change the scripts they want you to use. This is because what often looks good on paper, sometimes doesn't translate as well when spoken outloud. It's for this reason that a skilled presenter should be able to think on their feet.

7.Enthusiasm. Businesses are paying you to get enthusiastic about their services or products. Devoid of the necessary degree of enthusiasm, how can audiences be expected to get enthusiastic about what's on offer?

8.A good voice! Obviously just about the most important trait in any skilled presenter is a pleasant voice. Audiences have to be able to understand you and warm to your voice. Clients may sometimes need someone with a particular accent, to better target their demographic, so don't let having a strong accent put you off. However, as long as you are able to speak fluidly and adapt your tone to the nature of the work - you're onto a winner!

So, do you have what it takes?

To learn more about presenting as a profession or to gain the help of an expert agency, see - Jane Farnham Presenter.



No comments: