Do You Want To Simplify Your Website?

In terms of designing a website (see SEO web design), simplicity is the key to success. If your site looks sleek and can be navigated around with ease, this tends to improve its usability and therefore it's appeal. Clients require to use a site that allows them to attain their desired goal and gain the result they need. Despite wanting to keep things simple, there are hundreds of thousands that are not. If you feel your site is looking for streamlining, continue reading.

Essential Elements Should Be Your Main Focus

Using the 80-20 rule is an effective way to ensure you remain focused on the main elements of your site. The 80-20 rule is the 20% of what's on your webpage giving you 80% of the value that people visit for. This could be your copy, a testimonial, a review, or a call-to-action button. Be sure to focus on displaying only the 20% of site elements that are delivering 80% of your site's efficiency.

Remove All Redundant Elements

Once you have identified the 20% of your website's elements that gain you 80% of your desired results, you need to start removing them. Put simply, that 80% of your site that only gets you 20% of results needs to be removed. It could be your sidebar elements, social media sharing widgets or links in the footer etc.

Minimise the Total of Pages

By reducing the numbers of pages on your website, this will mean there are fewer places to explore and click around. By trimming the page count, you can get rid of those pages that you know deep-down are not required. For more helpful tips to boost your website, see small business website design.

Add More Content Above the Fold

Research has demonstrated that the majority of web users spend most of their time above the web page fold. This is the section of the page that shows on the screen, without having to scroll down. In order to increase the effectiveness of your site be sure to have your best elements located above the fold.

Keep Your Colour Scheme in Check

Many websites are filled with bright and bold colours, but it's essential not to get carried away with too many colours. In order to simplify your website effectively, you need to simplify your colour scheme, by reducing the amount of colours you use. If in doubt, simply use fewer colours. The colours that you use will depend on the design of your site, but try to opt for no more than two to three colours to begin with.

We hope these five pointers will enable you to design a website that's clear and concise, whilst oozing simplicity. For more helpful assistance in building a website with a simplistic design, see get in touch with web design Essex.